In general, printed projects should use CMYK colors, and anything else should use RGB. Printed ink cannot display a complete spectrum of visible colors like a computer monitor can. In other words, there are some colors that we just can’t put on paper.
For the uninitiated, variable data printing is exactly what it sounds like. In variable data printing, specific bits and pieces of a printed item can be changed to better target a specific recipient or group of recipients. Basically, there are variables on a letter or a flyer that can be altered on an otherwise static form of content. The most common example of variable data is personalization, where the first name of the recipient is placed at the header of a letter for each of numerous recipients.
The internet is cool, I guess, but real life will never go out of style. When it comes to advertising, of course your business should have a strong, online, digital presence, but sometimes having a nice, pretty banner on the right street corner can do wonders for your business.
First, allow me to address the elephant on the page: If it seems like 34 is an arbitrary number, consider that two-time NBA champion and hall-of-famer Hakeem “The Dream” Olajuwon wore the number 34 for the entirety of his career.